Wednesday , March 29 2023

The most expensive names listed on BrandBucket August 2021


So back at the end of 2019 I took a look at the most expensive names on BrandBucket. Interestingly not one of the names in that post are still on BrandBucket. You can take a look at those BrandBucket listings and their asking price at the time.

BrandBucket has been listing premium names for awhile now. Some make sense for a startup others may not.

The most expensive name listed is at $960,000. is second at $840,000. The list has many 3L.coms. listed at $780,000 I was looking to buy this name for $30,000 on Sedo when someone else got there first. I waited a couple days and it was gone. Whether the sale was completed at Sedo or not I do not know but it was listed there with the buy it now. $750,000

One of oldest entertainment and humor websites back in the day was The site shutdown in 2018, reopened in 2019 and shut down again. Listed for $690,000. Wikipedia notes:

In March 2018, inexplicably disabled all comments, user uploads and user pages on their site, putting an end to any kind of user interaction or participation. Viewership plunged, and on November 6 of that year, parent company Defy Media announced that it was ceasing all operations. $480,000, this time last year, Shane Cultra tweeted out he and Travis sold for somewhere close to their $250,000 asking price on BrandBucket.

All in all there are 45 names priced at $250,000 or more, but this time around not one name is priced in the seven figure range. I cannot agree with BrandBucket’s pricing on at $259,200. Not trying to be mean but if you played a game of which one of these names doesn’t belong? I would say this name is not the quality that names like or convey.

Some not familiar with BrandBucket will ask why would you pay 30% to BrandBucket for a name that will get a ton of offers? There are different tiers for the premium names.

These are major names and I don’t think most would give exclusivity to one brandable marketplace. These names cannot be on Afternic or DAN or GoDaddy. BrandBucket does have a partnership with Sedo so there is added exposure allowed there.

These would all be 15% commission unless they got a better deal.

  • 30% for names below $10,000 USD
  • 25% for names between $10,000 USD and $50,000 USD
  • 20% for names between $50,000 USD and $100,000 USD
  • 15% for names above $100,000 USD

So you get a better rate than you would at Afternic.

The post The most expensive names listed on BrandBucket August 2021 appeared first on TLD Investors.

About Raymond Hackney

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