Tuesday , March 21 2023

IDG Communications rebranding to Foundry (without the .com)

IDG Communications, is the publisher of brands like PCWorld, Macworld and TechHive. They were founded in 1964. They are rebranding to Foundry, but without Foundry.com.

The name Foundry was chosen for its association with creation, and the literal connections to the tech and media industries since semiconductors and typefaces are made in foundries, chief strategy officer Jason Tenenbown told Axios.

After being run by the founder for 50 years it’s changed hands a couple times recently.

From Axios.com

  • Oriental Rainbow, a subsidiary of Chinese investment firm China Oceanwide Holdings Group, bought IDG, Inc. in 2017.
  • Last year, Blackstone acquired it from Oriental Rainbow.

Foundry.com makes creative software for the Digital Design, Media and Entertainment.

The post IDG Communications rebranding to Foundry (without the .com) appeared first on TLD Investors.

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