Monday , August 15 2022

Pfizer gets in on NFT and metaverse domains

Picture of Covid-19 vaccine vials with the words "Behold...the Pfizer Metaverse!"

Last week I wrote about bizarre domain registrations by AARP and other entities. They registered domains related to cryptocurrency, NFTs and metaverse.

Add to that list Pfizer (NYSE: PFE), which registered a couple of dozen domains this week. The domains include Pfizer brands attached to meta, crypto, and NFT.

I mean, what happens at MetaverseComirnaty.com, which is one of the domains Pfizer registered? Comirnaty is the name for Pfizer’s Covid-19 vaccine. I’m picturing a metaverse where vaccinated people have to run away from anti-vaxxers infected with Covid-19 who aren’t wearing masks.

Clearly, Pfizer doesn’t plan to offer a Comirnaty metaverse, Paxlovid crypto, or Ibrance NFTs. These domain registrations are defensive, to keep them out of the hands of other people.

But why? These registrations are futile. Suppose I want to trick people into joining a Comirnaty Metaverse (as if there’s a draw for that). In that case, I can use the domains comirnaty-metaverse .com or comirnatymetaverse .net, which Pfizer didn’t register.

It’s true that people beat Pfizer to the punch and registered PfizerMeta .com and PfizerMetaverse .com. But they aren’t doing anything bad with them, and if they did, Pfizer could easily obtain them using the UDRP.

Here are some of the domains Pfizer wasted its money on this week:

metacomirnaty.com
metaibrance.com
metapaxlovid.com
metaprevenar.com
metaprevnar.com
metaversecomirnaty.com
metaverseibrance.com
metaversepaxlovid.com
metaverseprevenar.com
metaverseprevnar.com
metaversewyeth.com
metawyeth.com
ibrancecoin.com
ibrancemeta.com
ibrancemetaverse.com
ibrancenft.com
cryptocomirnaty.com
cryptoibrance.com
cryptopaxlovid.com
cryptoprevenar.com
cryptoprevnar.com
cryptowyeth.com
comirnatymeta.com
paxlovidmeta.com
prevenarmeta.com
prevnarmeta.com
comirnatymetaverse.com
paxlovidmetaverse.com
prevenarmetaverse.com
prevnarmetaverse.com
wyethmetaverse.com
wyethmeta.com

 

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