Thursday , August 11 2022

“The design of a good landing page is an intersection of art, marketing, and psychology”

Landing Pages

Kayle Larkin published an article on landing pages over at SearchEngineJournal.com that’s worth a read for those who test their own landing pages in order to sell their domain names.

While the article focuses on businesses offering a product or service they sell many times over, it can be helpful for domain investors to get some insights.

Kayle writes, “The design of a good landing page is an intersection of art, marketing, and psychology.”

Landing pages should be distraction-free in order to focus on the task at hand – getting the visitor to convert.

Most importantly, the page has to pop! An eye-catching hero image and visuals help to capture the visitor’s attention and convey what the offer is in a way our brains can process quicker.

Kayle goes on to talk about keeping it free of fluff and for domain investors I think that includes eliminating words like premium to describe your domain name. Focus on how the domain name can improve a prospect’s business, non profit or vanity project.

The article goes on to show 5 companies with top notch landing pages, you can read the full article here.

Read other articles on effective Landing Pages

The post “The design of a good landing page is an intersection of art, marketing, and psychology” appeared first on TLD Investors.

About Raymond Hackney

Check Also

Pay 6 figures for the .xyz when you already operate on the .io?

Swetha sold Sportsbet.xyz back in May for $103,910. It was her second 6 figure .xyz …

Leave a Reply

Your email address will not be published.